Category Archives: To Do

Why your Mailing List is your Number 1 Marketing Asset

Photo by Mbgrigby With so many ways to communicate with your audience, artists often overlook the basics in favour of the new and latest thing in social media-ville.    While Blogging, Facebook, Twitter etc. are all excellent ways of getting … Continue reading

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Google Adwords to Promote your Art – Artists & Google Adwords Article Part 1

If you have ever wanted to get better search engine results for your art on the web, you may have considered using Google AdWords. These are the paid for search results that show on the right hand side of the results page of any … Continue reading

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Why Choose Online Video to Promote your Art Work?

I’ve been looking at techniques that artists use to sell and promote their art online.  My findings are that Artists who are achieving a high profile online are consistently turning to video to reach a huge audience. Here’s some examples:

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7 Tips and 6 Steps to Photographing and Editing your Art for the Web

An artist can have great work, but if your work is poorly photographed and put online un-edited, it will never look ‘great’ on the web.  You know yourself that the images that catch your eye on the web are the crisply … Continue reading

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Artists Business Plans and the Long Haul Mindset

I read a fantastic post the other day on Empty Easel’s blog called ‘The SEO Mindset for Artists: Are you ready for a long haul?‘ Basically it discusses that when you are implementing search engine optimisation tactics on your blog or … Continue reading

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Domain Names for Artists…Why you want one and What to do with it

In my last blog post I discussed email signatures and mentioned the importance of building your ‘brand’ (you and your art). Today I want to bring up the subject of Domain Names. Why is it important that you get a domain name … Continue reading

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You’re an Artist….put it out there!

This blog post is about self-promotion and how few artists do this simple step to self-promote.  Now I know artists don’t like to blow their own trumpet…too crude, but so many artists miss opportunities to remind people that they are artists, … Continue reading

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